Malcolm Mathie: how to optimise your operations and scale effectively

Malcolm Mathie – Director of Operations @ twisted loop 

Navigating tech transformation across decades 

For 25 years, I’ve been privileged to lead technology transformations across various industries and regions. From introducing pay-as-you-drive car insurance using 2G networks to managing multi-million-dollar bank merger programs, my journey has been about harnessing technology to solve complex challenges and unlock opportunities. 

Throughout this time, I’ve witnessed technology reshape industries and expand possibilities. Today, we’re in the most exciting era yet, where advanced tools are more accessible than ever, enabling even small businesses to harness their power. I’m especially passionate about supporting businesses in scaling and contributing to the UK economy’s growth.  

Setting twisted loop up for success 

In launching twisted loop, my past experiences with scaling businesses guided me to avoid common pitfalls—like over-reliance on spreadsheets for critical operations. While spreadsheets have their uses, they can hinder growth as a business expands. Instead, we’ve invested in scalable tools and systems that streamline processes across HR, financial reporting, and forecasting. 

By embedding scalability into our operations from the start, twisted loop is positioned to grow confidently. Whether onboarding new team members or broadening our services, our infrastructure is designed to support seamless expansion.  

Building blocks for scalable growth 

For businesses aiming to scale, operational efficiency is key. Start by mapping out core processes and asking: “Will this system still work if we double in size?” If the answer is no, it’s time to simplify, automate, or upgrade. 

Today’s technology provides affordable solutions to enhance efficiency. Tools for predictive cash flow management, resource optimisation, and automated payroll with HMRC integration can save time and reduce costly errors. By adopting these capabilities, businesses can focus on growth instead of manual tasks. 

Another crucial aspect of scaling is building a trusted network of partners. Corporate lawyers, HR advisors, tax experts, and accountants can provide invaluable expertise. While in-house teams handle many functions, outsourcing specialised tasks ensures resources are directed toward innovation and revenue-driving activities. Striking the right balance between internal and external support is essential. 

Final thoughts 

Scaling a business is both exciting and challenging. By establishing robust systems, leveraging modern tools, and fostering a strong network of partners, businesses can set the stage for sustainable growth

At twisted loop, we’ve embraced these principles as the foundation of our approach. As we grow, I look forward to sharing lessons learned and insights to inspire others as well as helping our clients do the same. Together, we can unlock potential and drive economic success.  

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