Welcome to the twisted loop blog
This page is dedicated to sharing specific insights and pieces of interest for our clients and partners
Here, you’ll find expert advice, views on industry trends, opinions, updates and a behind-the-scenes look at our company. Expect regular posts from our team on business, technology, success stories. Join the conversation on LinkedIn for the latest updates
Building the future of your business: balancing growth and a strategic exit
Growing your business while planning for an exit requires strategic foresight. Discover how SME leaders can balance growth and exit planning, enhance business value, and attract buyers. From financial health to leadership alignment, explore key steps to ensure a smooth, profitable transition.
The evolution of AI in the investment world from 2020 to 2030
Discover how artificial intelligence has transformed the investment landscape from 2020 to 2030. From generative AI to agentic AI, explore trends reshaping portfolio management, deal origination, and human-machine collaboration. Learn how investors can adapt and thrive in the age of AI-driven growth.
Unlocking big growth: scaling secrets for SMEs
Scaling a business can feel overwhelming, especially when comparing yourself to global giants. But the secrets to growth aren’t about massive budgets - they’re about smart strategies. By focusing on your strengths, leveraging data, and building a scalable ecosystem, you can unlock sustainable growth for your SME. In this blog post, learn how leadership, innovation, and investor-ready strategies can help you scale with confidence.
Malcolm Mathie: how to optimise your operations and scale effectively
For 25 years, Malcolm Mathie has led technology transformations across industries, solving complex challenges and unlocking growth opportunities. At twisted loop, we’ve built scalable systems and tools to drive efficiency, support businesses in scaling, and contribute to economic success. Here’s how Malcolm is leading these efforts and helping businesses to do the same.
Building a brand & marketing strategy for a high-growth SME in the age of AI
For businesses with ambitious growth goals, AI has become a critical advantage, especially in shaping brand and marketing strategies. Here’s what I’ve learned so far while building the twisted loop brand and what I share with clients who want to integrate AI and data into their strategies.
Scaling up in 2025: 3 ways to propel your business growth using data and AI
In the fast-paced world of business, ambitious companies are continuously seeking new ways to grow and scale with confidence. In this article, we discuss the top 3 ways you can meaningfully embed a culture of data and AI in your business.
How Data & AI is Redefining Dealmaking: Who’s Winning and Why It’s Time to Get on Board
In today’s fast-paced, data-rich environment, the use of artificial intelligence (AI) in dealmaking is quickly transforming the landscape. From early-stage target identification through to post-merger integration, companies are leveraging data and AI tools to gain strategic insights, automate repetitive tasks, minimise risks, and create efficiencies. This shift is not only enhancing the speed and quality of transactions but also redefining what it means to succeed in mergers and acquisitions.
A day in the life of our work experience students
Read about how our work experience students developed AI art for use in establishing our brand identity